Trilogy Natural Products, New Zealand’s favourite natural skincare brand, is pleased to announce its carbon-neutral status as a carboNZero certified organisation.
The carboNZero programme is the world’s first internationally accredited greenhouse gas (GHG) certification scheme under ISO 14065. It provides tools for organisations, products, services and events to measure and reduce greenhouse gas emissions (otherwise known as carbon footprint) and offset them. The programme is owned and operated by Enviro-Mark Solutions Limited, a wholly owned subsidiary of Landcare Research.
Joining the carboNZero programme is a natural extension of Trilogy’s long-standing commitment to ethical, environmental and social responsibility. With a long history of supporting charities, community groups and recent steps into ‘impact investing’, the brand is well known for its sustainability principles, which form the foundations of how the business operates.
Angela Buglass, CEO of parent company Trilogy International Ltd, was invited to speak at the Sustainable Cosmetics Summit in Hong Kong last week, where she presented Trilogy’s sustainability principles and talked to key industry stakeholders about the process of becoming carbon-neutral and the importance of independent certification of this achievement.
Commenting on why Trilogy is carbon-neutral, Ms Buglass says: “As New Zealand’s number one natural skincare brand, we want to show leadership in this area and demonstrate our commitment to our values. Climate change is a risk factor in our industry – producing top quality natural skincare depends on sourcing top quality plant-based ingredients and poor growing seasons can impact supply of raw materials. We choose to do what we can to mitigate our impact, both for our business and for our world.”
Trilogy invests in carbon credits from Pigeon Bush in Wairarapa and Hinewai Reserve near Christchurch, which are permanent native forest regeneration projects. Forests act as carbon sinks, absorbing carbon dioxide from the atmosphere. They also allow native biodiversity to flourish, reduce soil erosion and improve catchment water quality.
The glass bottles and jars for Trilogy’s most popular products are manufactured in India, so the brand also purchases carbon credits from a wind farm project in India where the electricity generated by this project displaces fossil fuel-generated electricity from the national grid, helping reduce emissions.
There exists clear evidence of a shift in people’s buying behaviour towards brands which have a positive impact on the world, and Trilogy is well positioned to compete in this new paradigm.
The process of becoming a carboNZero certified organisation is robust and requires meticulous record-keeping and data collection over a 12-month period. The steps to achieving certification are:
- Definition of scope, identification of sources of carbon emissions and instigation of measurement process.
- Development of an emissions management and reduction plan (EMRP).
- Verification of total emissions conducted via an annual independent audit.
- Once total emissions have been confirmed and verified, emissions are mitigated through the purchase and retirement of carbon credits in approved projects.
For more information on the carboNZero programme, visit www.enviro-mark.com.
Sustainable Cosmetics Summit
The aim of the Sustainable Cosmetics Summit is to encourage sustainability in the beauty industry by bringing together key stake-holders and debate major issues in a high-level forum. The summit is organised by Organic Monitor, a London-based specialist research, consulting and training company that focuses on the global sustainable product industries. Launched in 2009, the Sustainable Cosmetics Summit now takes place in the major geographic regions of the world. The Hong Kong edition was held 14-15 November 2016. Visit www.sustainablecosmeticssummit.com for more information.
‘Maximum effect on your skin, minimum effect on our environment™’ – it’s our mission and our mantra. Visit www.trilogyproducts.com for more information.