Short-sightedness in business can prove catastrophic. As bestselling author, Simon Sinek, reveals, playing the long (well, actually infinite) game is the best way to ensure that a business doesn’t go down as a mere flash in the pan.
Applying game theory in exploring how some businesses have managed to persevere, Simon shows how long-term value and healthy, enduring growth are essential to survival in a dog-eat-dog world.
Simon Sinek: The Infinite Game | RRP $40 | Portfolio
Business to Business has a copy of this book up to give away.